Embark startup in the news

So, a funny set of stories passed through my newsreader this morning (Feedly, if you’re curious).  The first was about a company in Texas called Embark, offering DNA testing for dogs!  It’ll tell you your dog’s pedigree, as well as what diseases they may be suceptible to.  Cool!

The second article was about a company working on self driving trucks called…Embark!  Yeah, same name!  Though I don’t really envision these companies going head to head and confusing consumers!  🤣